All About the Audience: Seeing From Your Audience’s Point of View
Connie was balancing a deviled egg when Uncle Rupert turned away from his conversation with her cousin Aurelia and roped her in. It was a...
What Do I Want to Leave with Them?: Big Data for a General Audience
“What do I want to leave with them?” That is the question Vinodh Balaraman, a principal and senior partner at ZS Associates found himself...
